Pressreleases, 14. April 2003
The Dairy Alois Müller in Aretsried intends to buy the Nestlé dessert business as well as the licence for Nestlé LC1 in Germany and Austria.
The market leader strengthens its position
Acquires dessert business and LC1 licence from Nestlé
Consolidation of the dairy market continues
The Dairy Alois Müller in Aretsried intends to buy the Nestlé dessert business as well as the licence for Nestlé LC1 in Germany and Austria. Within the next few weeks a corresponding agreement is to be signed, confirms Andres Ruff, manager of the Müller Dairy and responsible for the Müller brand in Germany. “With Nestlé LC1 and the dessert business we acquire top quality products and brands which are the ideal complement to our Müller portfolio and consolidate our number 1 market position.” The company can now occupy market segments which have hardly been covered up to now. With the LC1 licence Müller takes the lead in the market for probiotic ready-to-eat dessert products, and with the Nestlé desserts the Dairy will now take on a leading role in the dessert sector too.
Thomas Hinderer, Managing Director of Theo Müller GmbH & Co. KG, confirms that the Müller Group is determined to press ahead with its consolidation in the market and strengthen its dominating position on the German market.
“We will be one of the few Dairy Groups that retailers and consumers can count on in the long term. With the brands Müller, Weihenstephan and now Nestlé we have a strategic portfolio with huge synergetic and growth potential.”
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